Restaurant patrons will regularly visit Google, Yelp, Open Table or Zagat and other internet sites to read reviews and browse menus. Tasteful images convey a sense of the ambience and tone that bring in reservations.
No longer reserved for corporate CEOs, politicians and realtors, the headshot is a vital tool for anyone doing business on LinkedIn, Facebook, Instagram, Etsy and the countless other social media platforms. Cellphone clicked selfies and quick snapshots are surefire failures and instant business killers.
Having a social media presence is an integral part of doing business in today's market and part of maintaining a positive and visible brand. Promoting your event instills a sense of community involvement and should be a strong part of your public relations. My media knowledge and expertise will increase your company's sales through visuals that communicate your uniqueness and capture clients.
Understanding how, where and when a commercially done image can be used may seem daunting. This short explanation on image licensing will help clarify some of the mystery out of the process.
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